Internet Marketing

The Local Advertising War Will Be a Clash of the Internet Titans

2010-05-16T23:53:00.001-04:00

More local advertisers are now moving towards the internet, taking away from local and more traditional advertising efforts. Within this new budgeting, the businesses are focusing on searches, consumer review sites, and social networking sites.

It's obvious now that more people are noticing the power of the internet and are reacting accordingly. The fact that local, traditional ways of advertising is slowly becoming outdated, like the hit print media is feeling now.

For the full length article, clickhere.

Music on the Internet

2010-05-16T20:11:00.002-04:00

The Internet has made many everyday tasks easier, and has even allowed music to be shared widely, for little to no cost. How does this affect radio, or more specifically Internet radio? In recent years studies have shown that media consumers are moving away from traditional radio broadcasts because the lack of choice. Searching and downloading music have become the new popular trend of today, which has really created some big issues for listenership. Is this the death of Internet radio; the answer is still yet to be seen, but one threat is the competitor of satellite radio. This competitor has managed to get around some of the royalties that are encountered by Internet radio.

Click here for the entire article

Facebook Leads Yahoo, Microsoft in Display Ad Market

2010-05-14T12:45:00.002-04:00

ComScore released stats May 13 showing the social network led all online publishers in the U.S. with 176 billion display ad impressions for the first quarter of 2010, good for a 16.2 percent market share. Yahoo came in second with 132 billion impressions, or 12.1 percent of the market. Microsoft is No. 3 with 60 billion impressions, or a 5.5 percent share. All of this means social advertising is on the rise, commensurate with the activity of the 400 million-plus users on leading social network Facebook.

Source

SEO is more than search engine ranks

2010-05-13T10:39:00.002-04:00

This SEO Article touch on how useful SEO techniques can be expanding on what the common misperception of what SEO is used for. There are good thoughts and explanations of what SEO beyond just search engines. Sadly at the end you will find it was all just a sales pitch, but nonetheless its interesting.

Do's and Dont's of Social Media

2010-05-13T10:33:00.001-04:00

Good article on the do's and dont's of social media for the college aged students.

Overreliance on Social Media Will Damage Your Brand

2010-05-11T14:09:00.003-04:00

This article has to do with brands that have decided to entirely use social media as their form of brand marketing. It's a short little article in which the author, someone who's career mainly focuses on the benefits of social media, criticizes marketers that have decided to go for budget-cutting social media marketing strategies entirely. Some businesses have decided that they can accomplish everything with social media, however, by cutting out the rest of the marketing mix, they cannot gain new customers and quickly go out of business.

Read the full article here.

Twitter's mistake

2010-05-10T20:05:00.004-04:00

We are all quite familiar with Twitter and its ways, for many, showing your Twitter popularity is a way to show employers social networking and web skills. Thus wouldn't it be great to be able to simply add followers, indeed it would.

If you had a bigger popularity on Twitter you were actually able to do so, a simple bug in the system allowed users to simply ad users as followers. Twitter soon enough discovered this bug and as a result for many Twitter users their accounts seemed to have no followers. Check out BBC's report on the happening.

21 Essential Social Media Resources You May Have Missed

2010-05-09T23:34:00.006-04:00

Matt Silverman looks at popular ways social media have been used for the past week. Some of the ones that stood out for me were
*How Non-Profits are Using Social Media for Real Results
*How Does Twitter’s New Social Good Initiative Stack Up?
*5 Great Ways to Find Music That Suits Your Mood
*10 Essential Tips for Building Your Small Biz Team
*5 Ways Small Businesses Can Leverage LinkedIn’s New Features

Each are things that we covered in class, except these articles give a bit more information for each.

Click here to ready more.

Why Your TV Shows Aren't Online

2010-05-09T23:34:00.002-04:00

Still can't find your favorite TV shows online? It might be awhile, even though online viewing has gone up by 16% and over 83% of younger viewers watch their TV shows online. So why the delay? It all comes down to money and marketing. Many broadcast companies haven't found enough revenue in online markets compared to television.

Find out what you can expect here.

Microsoft VS Google Apps

2010-05-09T18:33:00.001-04:00

Recently Google has been developing their online apps, these are essentially programs to aid the chore of everyday Internet activities. One example is Google Wave, which allows users to remotely collaborate on documents. Also Google has recently acquired DocVerse, which enables Internet users to collaborate with many of Microsoft’s programs, like Excel. Well now Microsoft wants to get into the cloud application market in order to keep up with the competition. It seems as if the company has created a perfect opportunity with the upcoming releases of Office 2010 and Sharepoint 2010. Windows Live users will be able to access simple versions of OneNote, Excel, Word and PowerPoint by means of their browser, but the catch is that some features are restricted to the full edition. So what is the difference?

“The difference in our platform is simplicity,” said Google Docs project manager -Jonathan Rochelle

These two companies have been competing for several years now and it seems like the war has only just begun.

Full Article

Owning the brand: Employees And Customers, Unknown Author

2010-05-09T14:53:00.006-04:00

This article focuses on a leverage point that many companies have not yet realized, and that is their employees. Their employees are the face of the company itself. The author states that for a staff of twenty people, that almost equates to 2 million connections. Thus, if given the opportunity, it very likely that the company establishes a "social brand," where there are real people talking to real customers. He uses Starbucks as a classic example, referring to them as one of the leaders on employees and branding. As employees start speaking well on behalf of Starbucks, on top of good customer relations, it also creates a socialized image of the company because their employees are social, and therefore the company and brand is associated with being social and real. He states in the next few years, business is going to see a new focus: hospitality.

I think the author makes a very valid point, as I personally love to go into a store and have a friendly conversation with the person behind the counter. At Starbucks, I have never experienced someone who was unfriendly, and it is a genuine friendly, not the " Hi, welcome to Taco Bell..." that is mumbled and sounds like part of a script. If companies become more aware of the employees and how they feel about their employer, they could either use it and advance themselves, or the company can ignore it and get left behind.

Whole Article

Ten Ways to Use LinkedIn to Find a Job

2010-05-09T13:28:00.002-04:00

Guy Kawasaki explains 10 luxuries of having a LinkedIn profile and how it can help you in your job search. To start, they include getting the word out and getting recommendations from colleagues. He next explains that through advanced searches you can find out where people with your background are working, where people at a company came from, and where they go next.

He then explains that you can also check if a company is still hiring, contact the hiring manager, and get to the right HR person. A very helpful point was to find out secret job requirements. Lastly, he recommends that you can find start-ups to join and build your network before you need it.

Full article here

ComBlu Launches Social Marketing Dashboard

2010-05-09T12:50:00.001-04:00

Although major brands have embraced social media marketing, until now a basic question has gone unanswered: How do you quantify the economic value and other contributions to the business and brand of all these activities?

Brand and community managers finally have a simple, easy way to get answers with the new Social Marketing Dashboard from ComBlu, a Chicago-based consulting firm specializing in social marketing strategy, social media measurement and influencer engagement. This Web service integrates data points from branded social assets (Web sites, communities) and multiple social media outlets (Facebook, Twitter, blogs, forums, etc.) into a single dashboard.

Source

6 Things You Should Know About Facebook Connections

2010-05-09T12:48:00.002-04:00

Here are 6 things everyone should know about the new Facebook Connections, the program Facebook has put into place that makes aspects of your person profile "connections" that link to various people to form networks:

http://www.eff.org/deeplinks/2010/05/things-you-need-know-about-facebook

Internet Marketing Takes

2010-05-06T15:30:00.003-04:00

Lyrics:
On the Internet, marketing takes
Some hard work, and a few lucky breaks
But I'm too tired, and I'm too busy
So I'll just sing this song

Cuz on the Internet, music is great
But you're wrong if you think that it's easy
Cuz your song must be catchy and pleasing...

The Power of KKBB project 4

2010-05-06T14:47:00.002-04:00

Personal Branding

2010-05-06T14:29:00.002-04:00

How to (Not) Suck @ Facebook

2010-05-06T12:15:00.002-04:00

Cars, Burnouts, Hot Girls and so forth

2010-05-06T08:52:00.002-04:00

Made Popular By Custom Brewcrafters

2010-05-06T07:54:00.001-04:00

Carmen's Internet Marketing Video

2010-05-06T02:30:00.004-04:00

Hot Dance To Internet Marketing Rap

By Carmen Wallace
Marketing Rapper

Click here for video

SEO

2010-05-06T01:53:00.001-04:00

What is Internet Marketing!?

2010-05-06T01:43:00.003-04:00

Ever wonder what the public's perception of Internet Market is? Well I have, I use to ponder the question for hours on end. Finally, after years of searching, I found equally like minded folk and together we conduct thorough market research. After many late nights of crunching the numbers and analyzing all our data, we finally had our results. This is a formal presentation and analysis of the findings. We hope you find this both useful and inspiring in your own research, and remember nothing is impossible.

We would also like to specially thank a few key individual for there help on this. Tom Cruise for believing in us and helping to fund the film, and a HUGE thanks goes out to Kayne West and boyz at Roc-A-Fella Recordz for laying down some dope tracks for us!

What is QuoJax?? (with cute music)

2010-05-05T23:44:00.002-04:00

Or click here

Tips for Successful Email Marketing

2010-05-05T21:24:00.000-04:00

Lego Technographics

2010-05-05T14:41:00.001-04:00

The video is captioned.

Ooh, intrigue.

2010-05-04T00:38:00.002-04:00

The most important aspect of social media is keeping a person's attention. Most people prefer humor, as evidenced by the onslaught of funny ads (or some just trying to be funny). To keep a person's interest piqued, a bit of mystery often gets people talking.

This youtube series from user 'iamamiwhoami' has posted 8 videos, each more bizarre than the next. The videos have each been seen by around 250,000 people, and has many users questioning who the videos come from.

Check it out here!

Twitter Launching Embeddable Tweets

2010-05-03T23:53:00.003-04:00

Sometime tomorrow, Twitter will launch an embeddable tweets option. Usually, when a user wants to add tweets to a blog post, they have to quote it or take a screenshot to insert the image. Quotes aren't as visually impactful as screenshots, but screenshots take some time to add. So, tweets can now embed directly into a blog post.

Read the rest of the article here.

Facebook accounts for sale

2010-05-02T23:50:00.002-04:00

Facebook accounts are being hacked in and sold on a criminal black market one called Carder.su. These accounts are sold for $25 if you have less and 10 friends and $45 if you have more than 10 in bundles of 1000. The accounts are sold and hacked for birthdays, full names, addresses, and mothers maiden names to create more identity thefts. Facebook accounts are more attractive due to the higher level of content and trust people have in putting their information online. However, not all the accounts sold in the bundles are real even though Facebook monitors for fake accounts some slip through the cracks. The accounts are also monitored for many friend requests instantly another suspicious behavior. However, there's no instant profit with selling Facebook accounts and the thieves need to work a lot harder to really do harm.

For Full article click here

Dancing Elves Top the Charts. OfficeMax’s Perfect Viral Campaign?

2010-05-02T23:27:00.002-04:00

If you are not familiar with OfficeMax's 'Elf Yourself' viral marketing campaign, you are living under a rock sans Internet. This campaign allows users to upload their own pictures which are then pasted atop a dancing elf body. It is easy and amusing to use and only available during the December holiday season. User engagement is huge in the up and coming viral market and this campaign is the perfect example as it has brought so much attention to OfficeMax.

click to 'elfify'

Foursquare Demonstrates the Growth of Context Aware Applications

2010-05-02T23:12:00.009-04:00

Manhattan based FourSquare which "lets users “check in” using mobile phones when they visit a specific place or business" is mulling a possible sale after reaching the 1 million user mark. FourSquare users earn rewards and are targeted for specific offers by businesses and marketers based on their location. Context aware services are poised to grow into over a 4 billion dollar advertising market by 2015.

Learn more about the possible sale here.

LinkedIn connects with Blackberry

2010-05-02T22:39:00.002-04:00

On April 1, 2010 LinkedIn and Blackberry teamed up and now you can download an application for LinkedIn. This helps professionals stay even more intact with everything. The company said the BlackBerry platform is "a top priority for the LinkedIn mobile team" and to expect regular enhancements and additions to the application throughout 2010.This new application will help professionals during interviews, looking up personal profiles, and sending messages, in the palm of their hands. LinkedIn is a very popular tool in business today and it helps with personal branding, with the new app for Blackberry, it becomes even easier to update your profile and stay in touch.

For the full article click here

Linkedin Following Twitter?

2010-05-02T22:35:00.002-04:00

Linkedin is taking after Twitter by introducing a "company follow" feature. This will allow for users to keep track of new job postings, offers, promotions, or any other company happenings. Linkedin is also implementing a linking status feature, which allows the user to link all of their status updates among their favorite social media sites.

Check out the full article here.

Non-Profits Using Social Media to Increase Engagement

2010-05-02T22:06:00.003-04:00

The National Wildlife Foundation (NWF) has begun using social media by engaging the employees first. Most of the company is actively engaged in Twitter and Facebook. They are also using services like Foursquare to engage people when they are out in nature. They can be updated on what wildlife to look for and what they should check out while they are there.

They are also geocaching to connect everyone with nature no matter where they are. In addition they have added something called nature find, which can be found on their website. It works with Google Maps to help people find local parks, museums, planetariums, campground, and more.

Check out what else they're using to get you involved here: 4 Ways the NWF is Using Location to Increase Engagement

Facebook Sharing Your Personal Information

2010-05-02T21:28:00.006-04:00

Even if you have done it in the past, it's time to change your privacy settings again. Facebook recently announced it is teaming up with numerous sites to sell them your personal information. Every time you "Like" something now, Facebook hopes to sell this information to third party vendors.

To protect your information, click on "Privacy Settings" under the account tab. Change each section to say "Only Friends." The most important thing to do is under "Applications and Websites." Click on this and then navigate to the "Instant Personalization Pilot Program." Once there, deselect the box and Facebook will no longer be able to sell your info to third party vendors.

To find out what else you need to do, see the full article here.

Social Marketing Can Be A Breeze

2010-05-02T20:28:00.002-04:00

This article is about a web promotions company called uSocial.net that creates a variety of services to help companies make online profit. The company has already generated a client list with all different size companies including the Korean Department of Tourism and several Fortune 500 companies.

Clients have the ability to buy everything from Facebook fans to genuine YouTube views starting at costs as low as $200.

Source

5 Reasons to Care About Your Online Presence

2010-05-02T17:59:00.002-04:00

Follow these 5 basic steps for a successful online presence.

1. First and foremost, your online presence reveals a lot about you, especially your negative attributes. Make sure employers, customers or partners don't come across these.

2. Social networks broke down traditional barriers of communication and enable easy connection between people, social or business networking is easily achieved and can open many doors and opportunities.

3. Your message will be heard. If you do your job right, communicating to higher ups or larger audiences can be done quite easily via the internet.

4. If you care about your social image, care about you online image. Make sure you claim your name or any name representative of what you are trying to represent online in order to avoid confusion, wrong association or slander.

5. It is becoming the standard of any industry. Not only for professionals but also for private users, having an online presence can be greatly beneficial, even if minimal. Avoiding such a low investment opportunity to stay up do date in standards can become problematic, especially in bigger industries.

For more check Thursday Bram's blog, a savvy blogger with an up coming book on tips and trick for building your career.

FACEBOOK FAIL: How to Use Facebook Privacy Settings and Avoid Disaster

2010-05-02T15:33:00.002-04:00

Since Facebook has become a place for users to share however much they want with other users, whether it is pictures, videos, statuses, etc., it is important that users take advantage of Facebook's privacy settings.

An important way to control what you show to different friends is to segment your friends into lists. With your friends divided into lists you can easily adjust privacy settings for that group of people, for example, work friends, college friends, friends you don't really know, etc. The article also discusses what information is appropriate and safe to share based on your relationship with the people in your segmented groups.

For the entire article click here.

How to Create a Buzz Online

2010-05-02T13:23:00.003-04:00

What is viral marketing? The answer is simple, viral marketing is the increase of brand awareness through the use of marketing on social networks. This can be achieved by using blogs and vlogs, as well as online advertisements. There are several key points to follow when attempting to create a buzz, and if you follow these guidelines you will be successful. Offer something to the consumer for free whether it be a product or service, they will eat it up. Keep the message short and sweet; nobody wants to sift through space fillers. Use a medium that is widely known, so that your message can spread easily. Stimulate sales through the use of common behaviors; if consumers feel an offer is limited they are more likely to act now. Lastly take advantage of outside resources, if you use many channels, (for example physical advertising) combined with your Internet campaign you will be likely to multiply your success.

Click here to learn more

How to Use Social Networking Sites The Pitfalls and Positives of an Online Presence Read more at Suite101: How to Use Social Networking Sites: The Pi

2010-05-02T11:44:00.003-04:00

This article explains the many benefits and potential pitfalls to having an online presence. The article explains how using social networking sites like Facebook, Linkdin, and Myspace can provide companies with a direct view of your life. They talk about the various steps you should follow to protect your self image when companies go to look at your profile by limiting the amount of inappropriate photos, comments, and videos that you are associated with. Also they explain how to make your profile private yet still providing basic information about you. This article not only discuses various pitfall but it also provides example of why it good to have an online presence. Placing relevant information like projects you have created, work experience, and your resume are just some of the beneficial thing you can do that might put you above the rest in the job market.

Check out the full article for more info.

Facebook like links cause trouble

2010-05-02T00:17:00.002-04:00

Facebook is now using the "like links" on there website as an open graph making it easy for them to get the analytics for each page. This new feature creates a problem for google because now they do not have direct contact with the information gained anymore. The change is a good one for facebook members and staff but not so good for google and the people they sold the information they got to.
Full story

The Top Ten Viral Marketing Campaigns of All Time

2010-05-01T19:21:00.004-04:00

This article lists the top ten viral marketing campaigns of all time, according to blogstorm. Viral marketing campaigns have become incredibly popular due to their typically inexpensive launch rates and potential for huge success. They can create not only buzz and brand awareness but also great profits if executed well. While most of them are youtube videos, a couple aren't even online. These ten campaigns are some of the best examples and some of them weren't even intentional. Still, each campaign shows some small hints at how to be successful in viral marketing, mainly creativity.

To read more click here.

Apple takes legal action for lost iPhone

2010-04-28T17:04:00.003-04:00

The tale of the lost iPhone prototype has taken a dramatic turn, one that could determine not only whether charges are filed, but also whether or not bloggers should be treated as journalists under the law.

In class we discussed the event, in which an iPhone prototype was "found in a bar" and sold to gadget blog Gizmodo. It was later disclosed that Gizmodo's parent company, Gawker Media, paid $5,000 for the phone, which led to a controversy of whether or not Gawker violated the law by purchasing "stolen property."

Last Friday, police raided the California home of Gizmodo editor Jason Chen, seizing his computers in order to determine if a crime was committed. Gawker is claiming injustice, because legally under shield law, it is illegal for police to confiscate the evidence and property of a journalist.

This case could potentially change the future of reporting on blogs, and makes me quite skeptical that Apple had anything to do with the iPhone leak.

Visit the full article to learn more.

Live on a Tropical Island and get paid to be on vacation and blog

2010-04-28T12:10:00.000-04:00

Want a dream job where you sun yourself, experience a dream vacation swimming, snorkeling, lying on the beach and enjoying the many luxuries of a resort and get paid for it. Yes this is real and but sadly the job is already gone. So what is the job, well you sit around and blog about your experience so you can tell everyone how great it is and get paid for doing all this.

Want to know more about this job, Read on

Personal Branding Tips Learned From Corporations

2010-04-28T04:45:00.002-04:00

This is an interesting article that provide you 4 specific takeaways from corporate branding. Each point, the article gives you a prospective from both corporate branding and personal branding.

Unique selling point
Competitive analysis
Value
Impression

For more information, click here

Google Voice is a Threat to Telephone Companies and more

2010-04-27T21:08:00.004-04:00

As talked about today in class, Google Voice is intended to make it easier to manage phone calls, text messages, and voice mails. This ingenious application will allow users to route multiple phones together to ring simultaneously as well as manage voice mails easier. Voice Mail is a pain, you have to call it, then type in your password, and listen to the boring voice repeat choices over and over again. Now you will be able to access voice mails on any phones and easily delete them or save them in one location.

Google Voice will have a competitor though and that is Skype, which is owned by eBay. Skype is an internet phone call where you can instantly chat with friends. Although Skype is not a direct competitor it will be a significant indirect competitor and may see sales fall with the introduction of Google Voice. The article also speaks about how telephone companies will be affected and it looks at analytics to see how and when.

For the full article click here

Internet Marketing Changes Business and earnings

2010-04-27T10:23:00.002-04:00

Websites like facebook and youtube are key tools to the development of marketing and business strategy. They have changed the way businesses market, and the way that consumers are perceiving advertisements. These websites not only allow companies to get their word out, and fast, but also it allows them to do it very cost effectively. This is especially true for these sites, which cost little to nothing to have content up...

more HERE

Social Media in a Post Modern Era

2010-04-26T22:15:00.003-04:00

We have all been exposed to the ways of social media and most of us have witnessed the expansion of the simple concept of maintaining a friendship online to the change in use of it for means of marketing. This carried with it the change in approach, as we find social networks accessible via nearly every type of informatic device. A mobile application for facebook is nothing new, yet windows took it a step further with the launch of their new phone the "Kin", specifically designed for users who are heavy users of social networking. They actually got someone to check out all their facebook friends and film their experiences, the marketing concept behind the launch of this phone is quite interesting.

Check this video for the ad and this for a description of the phone

Facebook's new features raise privacy concerns

2010-04-25T23:49:00.003-04:00

Facebook is moving towards being the center of the social web by allowing companies to advertise even more with unique apps and features on their websites. People will be able to log in to facebook through their websites and when using options on the website millions can learn what song their friends were just listening to, what clothes they like online, what people are buying, the options are endless. Many marketeres look forward to this new opportunity to advertisement more specifically and to target groups. Their ads will be specially modified towards the users profile information and what they "like" online. However, many users are concerned with the amount of privacy they'll be able to have. Some don't wish to have everything they do online broadcast to the world wide web. Facebook anticipated this fear and made a 5 minute video teaching users how to turn off and opt out of this new sharing method and preserve their privacy.

Read full article here

The World's Best Banner Ads (And Why They Worked)

2010-04-25T23:32:00.003-04:00

This is an interesting little slide show about banner ads and interactivity. It has some good pointers for why digital ads are more successful for getting people to interact with the ad, which then turns into a better association with the brand (people remember brands more that they have interacted with). It also has some examples of the best banner ads.

To see the slide show, click here.

How Can Facebook Crack its Advertising Problem?

2010-04-25T22:54:00.002-04:00

This article primarily deals with facebook users' ignorance towards the advertisements that are targeted at them. It evaluates why users ignore advertisements in the first place and what would be ideal in garnering their attention in a positive light. People must have interest in an ad to even consider it, and so companies must do their very best job to target the optimal market at an optimal time. This requires a great deal of time and research, however, without it, advertisements will be rendered useless.

read this to learn more! :-)

The Adwords battle in Washington

2010-04-25T22:09:00.005-04:00

The DNC and RNC are slugging it out in cyberspace and since the 2008 election proved the web as a viable campaign tool, both parties reach out extensively to voters online. The RNC is now charging political collusion in the case of the DNC bidding on the search terms "Goldman Sachs" and "SEC" and displaying a Google Adwords advertisement linking to a DNC website. Google has confirmed the Adwords bids were placed 3 hours after the SEC report came out and refutes RNC claims that the DNC had prior knowledge of events that it used for an online marketing advantage.

Read more here

Yelp Extortion & Allegations Ensue

2010-04-25T21:23:00.003-04:00

Yelp is a well-known review site on restaurants and other businesses. However, recently, they have been sued and other allegations have been flying around this online website. Business owners are accusing Yelp of extortion, in which pressuring business owners to pay to suppress bad reviews, like buy membership or some type of advertising/marketing. In response to this, Yelp has changed policies since they have no other choice. Should they be shut down? I was surprised and also not surprised at the same time.

Here are several links to stories on the issue:
Yelp's Extortion Attempts: Buy Advertising or Get Negative Reviews, Lawsuit Alleges
Yelp Faces Extortion Claims in Cash-for-Ratings Scandal
Yelp Hit With Second Extortion Lawsuit, CEO Responds

SEO Tools that can be used for our projects

2010-04-25T18:45:00.003-04:00

I was doing some research on search engine optimization and I came across this site. Within the site there is a section that provides users with various tools that could be used to see just how optimized your site is for search engines. These tools includes a keyword competition tool where you input a keyword ( maybe your company name) and see what the top 5 google sites are for that keyword. The site also provides a simulator of how a search engine actually works ( the spider simulator) as well as a backlink checker. I think that this site could be useful when we are analyzing our companies and their competitors. Check it out.

SEO tools

The Government and Facebook?!

2010-04-25T18:43:00.004-04:00

This is an article about a sector that is seldom mentioned when discussing facebook: the US government. However, facebook has recently connected ties with entities such as the Federal Trade Comission. What is even more surpsing and rather scary,is that facebook is now seeping into the world of homeland security and intelligence.
This brings about huge concerns about the privacy on facebook, and whether the information can indeed be completely secure. At this time, facebook is a work in progress and Washington DC claims that social networking is currently simply used for the sake of learning how they work and how they connect people, but they do have an eye on the future of government agencies.

Read the article

Government Facebook

Blippy Users’ Credit Card Numbers Exposed in Google Search Results

2010-04-25T18:07:00.003-04:00

This article talks about the recent issue the social media site, Blippy, is faced with. Blippy allows for users to share and display their purchases with other users by tracking their credit card purchases. Recently, credit card transactions that were shared on Blippy have been exposed and displayed full credit card numbers in Google search results. This is obviously a huge problem for Blippy since they are definitely losing credibility as a secure site.

For the entire story click here .

Facebook Fallout on SEO

2010-04-25T17:00:00.003-04:00

The integration across the internet through facebook's "like" button has been talked about at length already, but two new tools for developers are available as well lately and can have quite an effect on our experience on websites. By releasing programs that allow storage of user data and interests on sites other than facebook, such as a site you're shopping on, companies can use the information you've provided to them to their advantage and streamline their site to what you might enjoy. This could also have a great effect on what keywords companies pay money to have pointed their way, as more information about what people are calling items and "buzz" words will be readily available.

Read the article here.

Personnal Branding and You

2010-04-25T16:25:00.004-04:00

Now that you are a big boy or girl you should be noticing a lot of changes in yourself and your peers. I'm sure you have seen profiles pictures on the Internet from that person who seems to be having too much "fun". I am sure that we can all agree that we do not want potential employers to get the wrong impression of our personal brand, so here are some simple ways to avoid this situation.

• Keep all social media clean – this means no incriminating photos, videos, or any other kind of posts that you would not want your mother to see.

• Stay on top of your rank – make sure to use search engine optimization techniques to ensure employers can find you easily. This can also be done by use of passports, which are essentially multiple social media accounts, if you have many sites where you have uploaded content then recognition of your personal brand will be increased.

• Be creative – if you add new and interesting content on a regular basis, then Google will crawl your site more often.

• Stay social – it is called social media for a reason, more interaction can open many doors for you, so leave comments on blog posts, and even ask questions from time to time.

• Traditional personal branding – most importantly brush up on your face to face techniques, get some business cars, spruce up your image with some professional attire, be well groomed, and work on your body language.

If you use at least three of these tips you can be guaranteed to build some equity on your personal brand, and you might just score that job interview after all.

Click here to read the entire article

5 Ways to Avoid Sabotaging Your Personal Brand Online

2010-04-25T14:20:00.004-04:00

Since the rise in popularity of social networks, there have been countless incidents in which professionals have lost their jobs, been evicted, or even been arrested for things they have done online. There couldn't be a better time than now to learn the many ways you can sabotage your personal brand and how to prevent them from happening. Here are 5 things you should practice:

First, don't ignore brand mentions. Setup Google Alert to track what people are saying about you. Second, don't spread yourself too thin. Pick the most important social networks to you and stick with them. Third, know your audience. What you post can have different effects on different audiences, some good and some bad. Fourth, limit self-promotion. Successful self-promotion works in moderation. And lastly, be consistent. You want people to be able to recognize your brand across different networks and websites.

Full article here

Promoted Tweets:a wake up call for Madison Avenue

2010-04-24T18:18:00.003-04:00

Twitter has finally come up with a new revenue source, promoted tweets. This change is sure to affect the advertising world, along with the rest of us. Madison Avenue as ignored advertising on blogs and social media sites up until now because of the small budgets involved. Most ads in the media like TV and even just banner ads are general and unspecified but now advertisers are realizing that the new trend is relevancy. Promoted Tweets will use a "Resonance Model" which will combine earned and paid media using a multiple axis of engagement using many different measurements.

To read more click here.

Fbook "Likers" and "Community Pages"

2010-04-24T10:35:00.002-04:00

As of this past Monday (April 19th, 2010) developers introduced new changes to Facebook in an attempt to increase the number of connections members have on the website. Instead of the heavy term "Become a Fan," Facebook replaced fanning fan pages with a "Like" button. Also added are "Community Pages" which act like Wikipedia, so you can connect to information all on Facebook. Another, probably even more prominent, is how profiles will be connected to pages and community pages. This will make users feel more connected to the things around and that matter to them.

Check out the details and the full article here.

Credit Card Information Safety

2010-04-24T00:30:00.002-04:00

The members of the online community blippy have recently been alerted that their credit card information is available to anyone who knows how to look for it. The site had a privacy policy that said that the site was secure and would do anything to protect the information but the things they said they would do are not in place at all. This breech will definitely affect the amount of trust consumers have for this site and they will most likely loose business. What would you do if you found out that all your information is open to the world?
the full story

How to Opt-out of Facebook’s Instant Personalization

2010-04-23T21:14:00.002-04:00

Article: How to Opt-out of Facebook’s Instant Personalization

I see a lot of people already know about Facebook's "Like" button that will now be available on various websites across the web to increase customization and whatnot. However, what people do not realize is, people who are NOT your friends will have access to the information on your profile page. In fact, it is yet another privacy leak that came to my attention (from a friend that told me) which led me to this article. This "Instant personalization" option is automatically checked so that you will be sharing information with partner websites. While there may be some benefits that appeal to people, this seems like another occurrence of Beacon. If you don't wish to share your information so publicly, here is how to disable this:
1. Go to Privacy Settings in your Account menu.
2. Click on Applications and Settings.
3. Click on "edit setting" for Instant Personalization.
4. Uncheck the box below the picture and click Confirm afterwards.

For more information about this "new" feature, read the rest of the article in the posted link above.

How to Keep Your Personal Brand Alive and Well

2010-04-23T12:16:00.003-04:00

Keeping you personal brand in tact and under control are extremely important. Here are a few easy ways to ensure you don't sabotage your digital self.

Keep an eye on the web through any and all social networks and Google yourself! Sign up for something simple like Google Alert to do the work for you.
Keep your membership down. Try not to be a member of everything! It becomes more difficult to track what is going on. Use ping.fm or hellotxt.com to update everything in one place.
Be aware of your audience. Sometimes it is helpful to make two pages on Facebook, one for friends and the other for coworkers and managers.
It's not all about YOU. Self promoting is good, but too much can be bad. Try to promote others as well which will shine more positively on you.
You are the brand so keep it consistent. Having the same photo, color and font scheme, and general message will help build recognition and familiarity.

Check out 5 Ways to Avoid Sabotaging Your Personal Brand Online

Thanks Web 2.0, You make me feel safe!

2010-04-22T16:05:00.003-04:00

Using Google maps Kat Downs, designer, has began to create a map to track serial rapists. All thanks to Web 2.0 allowing users to create and use tools on the internet to further develop widgets... Check out the article here.

Advertiser and Consumer Divorce

2010-04-22T12:55:00.000-04:00

This article first starts with talking about the relationship between an advertiser and a consumer and how it is changing. The article's main focus is on companies who use social media as an alternative to advertising to reach consumers and how they did it successfully.

For more of the article click here

Facebook Ads Will Use Your Web History [UPDATED]

2010-04-21T00:13:00.002-04:00

Facebook will very soon track users' activity on other sites in order to target ads based on users' interests. This is definitely a huge business opportunity for marketers and advertisers, but it will bring in another big scale of discussion on users' privacy.

This new system will not track all of users' browsing activity, rather, Facebook will offer sharing buttons to interested websites.Users can use the button to share the links on Facebook. Once the user shares a link , the website will include content from that web page (such as users potential interests) and store as in targeting ad database. Those ads will appear whenever the user visits Faecbook.

We should also be aware of that Facebook already targets ads using information from users' profile!

Revenue and Users' privacy, which does Facebook really care about??? I think, we all know the answer.

Full article click here

AOL Opens Up Display with Self Serve Tool

2010-04-20T21:42:00.005-04:00

AOL beta tests a new system that will allow both small and large companies on its Ad.com

The new system called Ad Desk lets marketers buy and also run advertising campaigns without talking to Ad Desk executives or AOL.

http://adage.com/digital/article?article_id=143365

FTC Privacy

2010-04-20T13:26:00.003-04:00

The article FTC Privacy Review Could Mean Trouble for Online Marketing discusses the potential of rule changes the FTC seeks going to Congress could have on online marketing and its aggressive target advertising. Wishing to make the opt- in opt-out more readily available and clear to consumers with out it being berried in fine print. FTC Chairman Jon Leibowitz likens behavioral targeting to stalking saying,

"Imagine that you were walking through a shopping mall, and there was someone that was walking behind you and taking notes on everywhere you went and sending it off to every shop or anyone who was interested for a small fee. That would creep you out; that would be very disturbing, I think, for most people."

I agree that the practice has some shady areas concerning consumer ethics. If the consumer is unaware or does not understand the language being used and/or the information is hidden within pages of fine print, further changes or rules should be in place to regulate the FTC.

To read the full article follow the link :

http://adage.com/columns/article?article_id=143343

Boost Your SEO with a YouTube Channel

2010-04-19T21:08:00.003-04:00

Not only is creating a YouTube channel or video a great way for the average person to increase their SEO, it's even better for a company to give it a try. Studies have shown that most people don't stick around for a pre-roll ad on YouTube, so why waste the money when you can promote something for free that people will actually watch?

The first step is to not just plug the product or the company but to make a "home" movie that could include how you pick and choose your product or how the business functions. For example if you are selling wine it would be good to make a video that shows consumers how to pair certain wines with different meals.

After the video is uploaded you must enter a title and description. Here it is important to use key words several times in the title and description. Also put the link of the website in the description.

To build up viewers it is helpful to not only spread the word through Facebook and Twitter but to post your video link in replies to other related videos.

Once the video has about 100 views, it will quickly snowball into more users!

Check out How to: Boost Your SEO with a YouTube Channel

Facebook to Create Web-Wide 'Like' Button

2010-04-19T14:30:00.002-04:00

On Wednesday, April 21st Facebook should be announcing plans to implement a web-wide "Like" button. As most Facebooker's know, there is an option to "Like" every post, picture or comment they see on Facebook. Now, Facebook is looking to expand this opportunity using a strategy similar to the "Share" button already located on many websites.

This new feature will allow other web publishers to use that info to customize your web experience on their site.

Source

Text analytics goes mainstream

2010-04-18T23:58:00.009-04:00

Businesses now have the ability to monitor the real time flow of information about their brand in the marketplace through a combination of intelligence tools that keep track of text, social media, inbound calls, email and other messaging. These analytics capabilities now allow a company to respond with greater agility to market trends and ongoing events.

Read more about text analytics here.

Paying For Placement

2010-04-18T23:48:00.002-04:00

Paying for placement is one of the fastest and easiest ways for a company to easily get their way to the top of every search, assuming they want to pay the price. Other advantages are that it is easy and that campaign management is is virtually hassle free. But, this phenomenon is growing in popularity, so one needs to know more about their marketing strategy and keywords. Keywords have been a downfall, due to the amount of irrelevant keywords that accumulate and users stumble on sites that are unrelated.

Check out the full article here

20 of the Best SEO Plugins for WordPress

2010-04-18T23:43:00.004-04:00

This article was primarily constructed for search engine optimization in regards to blogs, however, it encompasses some of the main points we covered in class that can be helpful for all Web site creators. The points we covered in class that are also mentioned in the article include friendly html's, title tags, automatic links, simple tags, and redirection.

Read it all

Yahoo Search Marketing a one note.

2010-04-18T22:55:00.004-04:00

The power of yahoo search marketing has almost died since Microsoft launched Bing last summer. Yahoo has been losing out on seach market share and pay per clicks traffic. With less traffice and numerous complaints based on the reports provided by yahoo as well as there accound malfuncitions: some accounts have new accounts added to them without alerting he account owner. Other accounts ahave keywords added or disabled without alerting the account and the lack of customization even though several complaints have been issued. Comparing YSM to Google ADwords and Micorsoft adcenter it's performance and ppc market is steadily declining. The author places yahoo search marketing in to the "dog" catergory of dying business units for yahoo.

Read full article here

Teens and Social Media

2010-04-18T21:05:00.002-04:00

The article gave interesting percentages about girl bloggers verus boy bloggers. All in all girls blog more than teen boys. Girls also put up more pictures than boys. But teen boys put up more videos than teen girls. Teens like to blog and with them putting up content it creates a creative output, they are participating in conversations, and getting other peoples interests.

To view the full article click here.

HOW TO: Integrate Paid Search and Social Media for Better Marketing Results

2010-04-18T19:56:00.003-04:00

This article is about how paid search and social media are both extremely important marketing channels that are entirely different. Social media is an experimental brand-building tool that is difficult to measure. Marketers are being faced with the challenge of making use of social media tactics on Facebook, Twitter, blogs, video sites, and other platforms in addition to their paid search advertising.

Studies have shown that social media helps to increase the effectiveness of paid search since target audiences are more likely to search and click on your ads. Because of these higher click rates, ads are placed higher on the page.

In order to try to create a marketing strategy that successfully combines search and social, marketers should create social search-friendly campaigns, experiment with keyword advertising on social media sites, and also create paid search campaigns that are influenced by social media.

For the whole article click here.

Social Networking is King: Facebook Edges Google

2010-04-18T19:13:00.003-04:00

Just last month, Facebook passed Google to become the most popular destination on the Web according to the Web metrics firm Hitwise. The same week this was reported, Hitwise found that Facebook accounted for 7.07 % of all U.S. Internet visits, barely passing Google at 7.03%. The site now counts more than 400 million users and has had a 185% increase in traffic count from last year. It is important to note that Hitwise's figures are only for Facebook.com and Google.com, not including Google's other properties like YouTube and Gmail.

Google has been making moves toward the social space, including the integration of UGC like Twitter posts found in their search results and the recent launch of Buzz, a social network built out of Gmail. These moves make it clear that Google feels threatened by Facebook and it will be interesting to see how marketers change their strategy to reach their target audiences based on this fact.

Full story here

AdWords, whats under the hood?

2010-04-18T19:09:00.003-04:00

Who works behind the scenes of Google AdWords? The company has really become popular in the last few years with more and more companies advertising online, so who works with these companies. The answer is the Ann Arbor headquarters of AdWords, which opened in 2006, and since then has been assisting businesses in shaking up the advertising world. The division has a goal to reach its optimal employment level of 1,000 by the end of 2011, and they are paying current employees over $47,000 a year. Many Ann Arbor employees are account managers, salespeople, and customer service representatives with a host of innovative ideas. One example is the cost per click, which uses keywords relevant to its businesses to cause their Web site links to appear under "Sponsored Links" when a user performs a Google search, in turn companies pay AdWords a fee for each click of their link. The advertising revenue that the division has generated has significantly increased Google's stock price in the past couple years.

Full story click here.

Adwords and the ipad

2010-04-17T23:46:00.002-04:00

Google adwords is adding the ipad as a mobile device platform so that customers of add words can optimize there advertising for their audience watching on the ipad. The touch screen of the ipad opens a whole new area for businesses to advertise and market to. I think this will work wonderfully what do you think?
read full story here: here

How To Approach The New Twitter Ad Model

2010-04-17T18:08:00.003-04:00

This article discusses offers suggestions for how companies should approach advertising on Twitter. It mentions the necessity for the searches to remain as organic as possible, as well as the fact that advertisers need to step up and create meaningful, engaging ads to post on the social network in order for users to stop and click.

Marketers are cautioned to keep the way that Twitter works and how users use it in mind when creating ads, and must create content that encourages sharing and user interaction.

Find more details in the full article here.

Google Unveils New Cloud Printing Idea

2010-04-17T10:10:00.003-04:00

To print at home, you need to rely on your local operating system and the necessary hardware. This isn't often a problem, but for mobile users or users based on a mobile device (using the iPad or Google Chrome for example) the software can't connect to the hardware. But, with Google Cloud Print, any application on any device can print to any computer.

New waves of technology always affect marketing because with it brings new competition and new technology. It will be interesting to see how the public uses this software and what Google's competition comes up with.

Read the rest of the article here.

Google AdWords Gets Legal Green Light....

2010-04-16T19:38:00.003-04:00

Title: Google AdWords Gets Legal Green Light From E.U. for Trademark Keywords

European brands like Louis Vuitton, sued Google for the use of trademarks as keywords in their AdWords system. Basically, Louis Vuitton did not like the fact that when people searched "Louis Vuitton bags", that ads for fake Louis Vuitton bags were showing up. This is an understandable argument, however, the European court ruled in Google's favor, which was no surprise. Google said that if there were a restriction of this, it would prevent the free flow of information over the web. What do you think?

How To Create A Cost-Effective Google Adwords Campaign

2010-04-16T14:44:00.002-04:00

This article builds on what we have learned in class about creating effective google adwords campaigns for our companies. The article provides good examples of steps that can be taken when determining the most effective keywords to use when creating an ad. It also explains somes tips and tricks that you can use to keep the cost of the campaign to a minimum. Perhaps the most useful part of the article are the steps they provide to make sure that the ad you create only reaches potential buyers of your product or service, in turn lowering the amount of dead end clicks; and lowering campaign cost overall.

view the full article here

It is related to SEM

2010-04-15T00:32:00.004-04:00

So it turns out Twitters new ad model is going to work very similarly to the way google adwords works. It will be interesting to see how this works of the king of microblogs, and how if it will have an effect on the current success. Twitter will try to keep there ads as organic as possible in search content. Interesting Article.

But Twitter said...

2010-04-14T23:50:00.003-04:00

Not on the topic of SEO or SEM but this is interesting. Twitter is talk about adding an ad system to their website in attempts to generate some revenue, but like Twitter it wont be in the most conventional of ways. Check it out. It's quite innovate!

Take three steps to keyword success

2010-04-14T14:20:00.003-04:00

This is a quick recap of what Dr. Murthy went over in the class- How to choose keywords.

1. take each of your product and service one at the time, including brand and product names as well as relevant variation and plurals

2. apply above actions to all of your products/services

3. remove any keywords that might be too general or irreverent; for most business, 2-3 keyword is the best

tip: use negative keyword to refine your target marketing

more information, click here

Take Your Facebook Fan Page from Wimpy to Wow

2010-04-13T18:33:00.003-04:00

Facebook fan pages are rapidly growing and starting to become more popular with businesses. Companies are setting up fan pages on Facebook as a way of keeping fans up to date about promotions and any other information about the company. Making your fan page more popular can be key to your success believe it or not, here are ten different ways you can attract more fans and encourage engagement:

1.Advertise your page

2.Send out a direct invitation

3.Build your facebook brand

4.Share lots of company information

5.Create a landing page with a call to action

6.Scream your web address

7.Add plenty of content

8.Push offers, events and more

9."Direct Marketing"

10.Solicit email subscribers

For more suggestions on how to market through Facebook click here

New York Time's SEO expert: Marshall Simmonds

2010-04-12T22:07:00.003-04:00

Marshall Simmonds, Chief Search Strategist, is interviewed discussing SEO techniques for news papers. A cool look at a different perspective on SEO. Check out the full article here.

Internet Marketing Technique

2010-04-12T18:57:00.002-04:00

Proven Trial and error processes that are simple and proven to work for internet marketing, B-C... They include an expanded explanation of:

1. Offer a free gift.

2. E-mail Messages that spark emotion.

3. Online sales pages that prompt people.

4. Use Auto Responders.

5. Use social media.

The simplest techniques usually come with little to no cost and are usually most effective if utilized correctly.

the full article

iPad + GoDaddy = 70's porno ?

2010-04-12T18:39:00.006-04:00

This post isn't really of relevance to anything covered in the class other than being a cool commercial. With the recent release of the iPad many are lining up in the stores to get a glimpse of this ill device and many more made the sacrifice not to eat next week in order to afford this iPod maxi ! It has about the same purpose of the Mac Book Air, so none, other than being a cool gadget and that's about it. For those who appreciate their iPad nanos (ipod, iphone) and their iPad flip (your macbook) you might find this commercial quite entertaining.

It is safe for work but don't let your supervisor hear it anyways.

Social Media Marketing Pays Off in Long Beach

2010-04-12T00:21:00.002-04:00

Striving to stay relevant in the constantly evolving world of marketing, businesses such as George's Greek Cafe, Hotel Maya, and West Coast Choppers have joined many in turning to social media sites like Facebook and Twitter to reach customers in a moribund economy.

For example, George's Greek Cafe has implemented a "What Would George Say?" promotion which, after visiting the site for the weekly answer, the customer can give the answer and win a free appetizer.

Source

The Latest Tricks For Getting Found Online

2010-04-12T00:15:00.003-04:00

Some SEO tactics to help you be found on Goggle-

Content:

Video is popular if you have good content

List is popular as well

More than one language

Syndication:

Title the video appropriately by including the entire phrase and don't forget to tag it with a few relevant keywords.

Embed the videos into pages of your Web site so that they play seamlessly as part of the site--not as files that viewers have to download to their own computers

Speed:

Several tools can be used to boost up the speed, such as, validator which rids your code of redundancies and inelegant programming loops and gzip which compresses your Web site's files (using any easy-to-find compression software) and ensures your CSS and javascript code has no redundancies or inelegant loops..

To see full article, click here

Optimize Your Blog

2010-04-11T23:06:00.002-04:00

When searching on the Internet, many will stumble across blogs because they naturally attract search engine traffic. Many blogs will be linked to other sites, therefore they also get more traffic from these sites. This article lists the top five ways to optimize your blog visits.

1. Use blog directories.

2. Keyword Placement

3. Post timely.

4. Get your blog linked.

5. Frequent updates.

Check out the whole article here.

Top 500 Internet Retailers Lag In SEO

2010-04-11T22:52:00.003-04:00

In todays' world where online Ecommerce is sometimes preferred more than shopping in stores, the top online retailers are missing out significantly in online search engine optimization. With over 88,000 keywords listed of top selling products and services listed in search engines only 33% of those companies "highest-priced keywords appeared in the top 50 natural search engine query results" according to the article. The companies lack of seo also was contributed to the limited amount of content they provided to be search, allowing for too few or many words to be searched and find the company. The same was found true for companies on the Fortune 500 list. However, a little less than half now plan on spending more on SEO finally realizing the benefits of dominated the first page of search engines.

Read full article here

It's Official: Google Now Counts Site Speed As A Ranking Factor

2010-04-11T22:41:00.002-04:00

Site speed has now been added into Google's algorithm as a new ranking factor for websites. Google's algorithm is made up of around 200 factors, and quality of the site should still remain the first concern. Site owners should not compromise quality in order to gain page speed.

This site speed factor was added after "strong lobbying" inside Google because evidence showed that site speed impacts business metrics and also that users prefer fast pages. Google proved this point by purposely slowing down their own search results to determine what the impact would be on the search behavior, and what they saw was less engagement. Google measures the page speeds of sites based on how the page responds to Googlebot and the load time of the page.

For the entire article, click here.

Understanding the Mechanics of SEO as Both Art and Science

2010-04-11T22:30:00.005-04:00

This article has three main ideas: the first two explain just how science and art are used in SEO, but concludes by arguing that a huge key to success is based on using precise mathematics to understand competitors.
SEO seems to have been boiled down to a list of steps that changes as it gets transferred from one source to the next. John Alexander, the author of this article, states that many companies get hung up on SEO being a "science"and constantly battling to find algorithms to reach true optimization. He says that some key scientific applications to SEO including figuring out which areas will have the most impact and which 200 words will prove most useful in SEO for the month. The art and creativity play in when trying to separate the company from competitors by figuring out the most logical key words customers will use and finding different appeals such as nostalgia to gain increased site traffic.

While these two areas must come together for SEO, Alexander states firmly that in the end success is using precise mathematics the first time and using that not only to discover advantages for the firm, but also predict competitor strengths and weaknesses.

Full Article

Search Marketing to Grow

2010-04-11T20:50:00.004-04:00

In the March 29 Adweek article by Mark Dolliver writes about how search-engine marketing is growing and is becoming more important. A survey issued by the Search Engine Marketing Professional Organization and Econsultancy went into more detail on the movement. Companies are willing to pay more for SEO.

However, 47% of the surveyed companies said that they preferred in-house SEO. Rather than be charged by outside firms bigger companies try to keep these specialist within the company to keep up with the trends.

To read the whole article click here .

Trendy New Hack

2010-04-11T20:22:00.002-04:00

In this information age hackers are always looking for ways to fool their prey, and this article describes one of their latest tricks. Hackers have now learned how to edit links that are indexed in search results in order to make them appear safe. Its called SEO poisoning, and the aim is to bring a user to a dangerous website that can install a virus on their computer. In a recent experimental study approximately 26% of search results returned by Google had poisoned URLs, and about 86% of sites established in Singapore had SEO poisoning. These results were all found in sites that were indexed by Google, so if the worlds greatest search engine is encountering these problems, then how much worse is this problem with less reputable search engines.

Click here for more info.

Internet Marketing

The Local Advertising War Will Be a Clash of the Internet Titans

Music on the Internet

Facebook Leads Yahoo, Microsoft in Display Ad Market

SEO is more than search engine ranks

Do's and Dont's of Social Media

Overreliance on Social Media Will Damage Your Brand

Twitter's mistake

21 Essential Social Media Resources You May Have Missed

Why Your TV Shows Aren't Online

Top 5 Ways to Share Videos on Twitter

Microsoft VS Google Apps

Owning the brand: Employees And Customers, Unknown Author

Ten Ways to Use LinkedIn to Find a Job

ComBlu Launches Social Marketing Dashboard

6 Things You Should Know About Facebook Connections

Internet Marketing Takes

The Power of KKBB project 4

Personal Branding

How to (Not) Suck @ Facebook

Cars, Burnouts, Hot Girls and so forth

Made Popular By Custom Brewcrafters

Carmen's Internet Marketing Video

SEO

What is Internet Marketing!?

What is QuoJax?? (with cute music)

Tips for Successful Email Marketing

Lego Technographics

Ooh, intrigue.

Twitter Launching Embeddable Tweets

Facebook accounts for sale

Dancing Elves Top the Charts. OfficeMax’s Perfect Viral Campaign?

Foursquare Demonstrates the Growth of Context Aware Applications

LinkedIn connects with Blackberry

Linkedin Following Twitter?

Non-Profits Using Social Media to Increase Engagement

Facebook Sharing Your Personal Information

Social Marketing Can Be A Breeze

5 Reasons to Care About Your Online Presence

FACEBOOK FAIL: How to Use Facebook Privacy Settings and Avoid Disaster

How to Create a Buzz Online

How to Use Social Networking Sites The Pitfalls and Positives of an Online Presence Read more at Suite101: How to Use Social Networking Sites: The Pi

Facebook like links cause trouble

The Top Ten Viral Marketing Campaigns of All Time

Apple takes legal action for lost iPhone

Live on a Tropical Island and get paid to be on vacation and blog

Personal Branding Tips Learned From Corporations

Google Voice is a Threat to Telephone Companies and more

Internet Marketing Changes Business and earnings

Social Media in a Post Modern Era

Facebook's new features raise privacy concerns

The World's Best Banner Ads (And Why They Worked)

How Can Facebook Crack its Advertising Problem?

The Adwords battle in Washington

Yelp Extortion & Allegations Ensue

SEO Tools that can be used for our projects

The Government and Facebook?!

Blippy Users’ Credit Card Numbers Exposed in Google Search Results

Facebook Fallout on SEO

Personnal Branding and You

5 Ways to Avoid Sabotaging Your Personal Brand Online

Promoted Tweets:a wake up call for Madison Avenue

Fbook "Likers" and "Community Pages"

Credit Card Information Safety

How to Opt-out of Facebook’s Instant Personalization

How to Keep Your Personal Brand Alive and Well

Thanks Web 2.0, You make me feel safe!

Advertiser and Consumer Divorce

Facebook Ads Will Use Your Web History [UPDATED]

AOL Opens Up Display with Self Serve Tool

FTC Privacy

Boost Your SEO with a YouTube Channel

Facebook to Create Web-Wide 'Like' Button

Text analytics goes mainstream

Paying For Placement

20 of the Best SEO Plugins for WordPress

Yahoo Search Marketing a one note.

Teens and Social Media

HOW TO: Integrate Paid Search and Social Media for Better Marketing Results

Social Networking is King: Facebook Edges Google