You already know that social media is important, but can you prove it?  

Posted by Jen Keller in , ,

Since we discussed social media in class today, I thought that it would be interesting to blog about it this week. All of us are aware of the fact the social media marketing is vital to any marketing campaign today. But do you know the statistics why it's so critical? Or more importantly, do your clients know why it is important? When you're trying to sell your client on a social media campaign, have them take a peek at this video, because it will change even the most reluctant mind to one of accepting social media.

1 comments

Carolina Tarrazo   says January 29, 2010 at 8:15 PM

It is amazing how important social media is. It has had a big impact in today's society, no matter the age, the race or nationality. As this is true, is also true that marketers should know where they want to use internet marketing to attract their target market.

Why do I write this?

Many countries (i.e. example in Latin America, Africa and India) are third world countries and the majority of its population do not use computers. This people will never be exposed to online marketing and advertising. So, yes, social media has become an excellent place for marketing; but we can't forget who our target market is and what media choices they use.

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