Advantages of Email Marketing
Posted by Nathaniel R. Fox in consumers, Email marketing, Profit, save
There are numerous reasons to use email marketing as part of your business strategy. Some reasons include increased profits, repeat consumers, and increased customer feedback. The open rate of marketing emails is around 10%, which explains why Microsoft sends around 20 million emails monthly. The reach of email marketing is seemingly infinite cutting down barriers left and right. Also emails save paper reducing costs by 78%. Another advantage to email marketing is measurability by analytics and beacons. Email marketing saves time on message delivery and provides for faster responses. Most importantly email marketing is simple enough that most anyone wit a computer and the internet can do it.
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