Social Classes on Social Networks?  

Posted by Anonymous in , , ,

This article is very interesting. It suggests that the social networks we use are influenced by our social class. "A recent study by market research firm Nielsen Claritas found that people in more affluent demographics are 25 percent more likely to be found friending on Facebook, while the less affluent are 37 percent more likely to connect on MySpace." It also says that people in even higher social classes are more likely to use networking sites Twitter and LinkedIn. The research done in this articles discovered that 38% of members on LinkedIn have an income around $100,000.

To read more check out the actual article:
http://www.cnn.com/2009/TECH/science/10/13/social.networking.class/index.html

1 comments

J. Exton-Elton Rood   says October 14, 2009 at 2:31 PM

Well that sort of thing is bound to happen as the internet usage, and individual access to the internet increases outside of the technical, young age ranges. I mean facebook statistically might be seen as more affluent and higher-income because more and more middle-aged adults are getting into facebook because of its simplicity and because their children are supporting it. Since Myspace is targeted at children, statistically it makes sense that those that use myspace won't me making as much money; kids with six-figure jobs are unlikely.

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