YouTube Debuts Movie Rentals
Posted by Haley Clint in Business Model, YouTube
YouTube announced today that it will begin offering movie rentals on its site. Starting small, users will be able to rent one of five films from the Sundance Film Festival by using their GoogleCheckout accounts. However, YouTube is already in the works to expand this collection to include movies from the education and health industries.
While this may not be much right now, it is easy to see where this step could lead. Youtube could easily become the next Netflix if it begins to offer access to popular full length films from its site. It is already taking steps toward making its site more HD compatable, allowing for better quality on a big screen format. This could become a very profitable business model for YouTube if they continue to keep making these steps toward improving their site.
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